In this episode of Event Explorer, we sit down with Eric Rutherford, Senior Producer at 15|40, the creative studio behind some of Hollywood’s most iconic premieres—including Barbie, Dune Part 2, The Marvels, and more. From the evolution of movie premieres to crafting immersive, unforgettable experiences, Eric shares his journey from modeling and acting to producing high-profile events that connect audiences to brands and stories.
We dive into:
The history and evolution of movie premieres
How 15|40 integrates storytelling and design into their events
The impact of social media and streaming on event production
Building inclusivity and cultural relevance into Hollywood’s biggest nights
If you’ve ever wondered what it takes to create those show-stopping premieres or how events like these shape the entertainment industry, this episode is for you!
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